How to create a second Instagram* account with a separate phone number

A second Instagram* account helps separate roles. On different pages, you can publish thematic content, while personal information can remain in a separate profile. This is often called a “second Instagram account.” A personal account can be closed to everyone except followers, while a work account can be used to promote a business.

A new profile may require separate registration data: a phone number, email address, or another sign-in method. With a number, the user confirms access to the account. That is why, when registering another profile, problems often appear: the number is already taken, the code does not arrive, or the system limits profile creation.

Instagram* pays attention not only to the fact of registration, but also to how it is performed. If the activity is detected as suspicious, the security system may request additional confirmation or temporarily limit attempts. Below we explain when a separate number is needed and how to create a second profile.

Why create a second Instagram* account?

One profile rarely covers all tasks. Creating a second account is convenient when personal content, sales, and promotion should not be mixed. A separate page can be created for a close circle of friends, a personal brand, a shop, or a project.

To avoid mixing content, accounts are separated by function. This makes it harder to get confused, and posts on different topics do not overlap:

• Personal blog and work profile. Content for friends and business communication do not intersect. Separation makes management easier and reduces the risk of losing the audience because of a format change.
• Shop or project. A separate product account makes it possible to build a clear structure: showcase, reviews, advertising, and customer messages.
• Content on another topic. Algorithms are guided by audience behavior. Mixing topics reduces reach and makes promotion harder.
• Privacy separation. A personal profile remains private, while the work profile is public. This makes it easier to control who sees the content.

When personal and work posts are mixed in a commercial account, engagement drops and content management becomes more difficult. Separation makes the profile’s behavior more predictable for algorithms.

Can you have several Instagram* accounts?

Instagram* allows users to add and switch between several accounts in the app. On one phone, you can manage a personal profile, work page, shop, or project.

The platform’s security system analyzes not only the number of accounts, but also how they are created. Repeated data can be interpreted as automated registration:

• for work and project profiles, it is better to use separate registration data;
• one phone number or email should not be used for mass profile creation;
• frequent changes of IP address, device, and data can look suspicious.

One person can own several accounts, but for work and project pages it is usually more convenient to prepare different phone numbers or email addresses in advance.

Why it is better to use a separate number

Instagram* security protects accounts from hacking and automated registrations. Therefore, if the same number is reused, the service may refuse to accept it for a new profile or request additional confirmation.

The main reasons to register an account with a second number are:

• Profiles do not overlap. Personal and work accounts remain independent.
• Access is easier to transfer. If a team manages the account, a separate number makes it possible to transfer control without giving access to the owner’s personal data.
• Repeated checks and recovery are easier. If the number is assigned to a specific account and access to it is preserved, repeated checks are easier to pass.
• Privacy is protected. The personal number is not used in third-party services and is not shown when working with ads or registrations.

If an account is linked to a number that third parties can access, the profile may fall into the hands of attackers. Moving work tasks to a second number is convenient because it keeps them separate from a personal SIM card.

How to create a second Instagram* account with a separate number

A second profile can be created in a few minutes. If you get stuck at a specific registration stage, go back to the previous step and try again.

It is easier to create a second profile if you prepare the number, email, and device access in advance. It is better to do this before registration. Here is the algorithm for opening a second account with a second number:

• Add a new account through settings, or log out of the current profile.
• Choose registration by phone number.
• Get a number for Instagram* in Revosim. If you do not want to use a personal SIM card, you can choose a virtual number for Instagram* / Threads, select the country, and receive the SMS code online. For a long-term profile, consider number rental. The decision on whether to accept the number always remains with Instagram*.
• Enter the SMS code to confirm registration.
• Add a recovery email as an additional access recovery method.

Save the login, password, and linked contacts so you can sign in to the profile and recover access during a repeated check. If possible, enable two-factor authentication.

When it is better to rent a number instead of using a one-time number

Not all accounts are created for temporary use. If you plan to develop a profile, it is better to ensure permanent access to it. A one-time number is suitable for a single SMS confirmation, but during a repeated check access to it may already be unavailable.

Number rental is needed in the following cases:

• the account is created for a business;
• advertising is planned;
• payments are connected to the profile;
• access is transferred to other team members;
• repeated login and verification checks are possible.

In these cases, the number becomes part of the account infrastructure. Losing access to it can make login and repeated verification more difficult.

Mistakes when creating a second account

Most problems arise from typical mistakes at the registration stage. They are not always obvious immediately, but they affect how the account works later.

Common mistakes include:

• Mass account creation in a row. The system records activity and may introduce restrictions.
• Using one number for all profiles. This increases the risk of problems with several accounts at once.
• No recovery email. Without it, access recovery becomes more difficult, especially if the user loses access to the number. For an important profile, backup codes should also be saved in advance.
• Public free numbers. They are used by many users, so codes may not arrive or may be seen by third parties.

Summary

A second Instagram* account is convenient for work, a project, a shop, a personal brand, or a separate content topic. In the app, you can add several profiles and switch between them on one phone, but for a work account it is better to prepare an email address, phone number, and recovery methods in advance.

If the profile is needed for the long term, a separate number helps keep personal and work tasks separate. In Revosim, you can choose a virtual number for Instagram* / Threads, receive the SMS code online, or rent a number for repeated checks. A one-time number is suitable for simple confirmation, while rental is better for a business profile and team work. However, the decision on whether to accept the number remains with Instagram*.

* Meta Platforms Inc., the company that owns Facebook and Instagram, is included in the register of extremist organizations in Russia; its activity in Russia related to maintaining these social networks has been recognized as extremist activity.